Experts in Search Engine Optimization and PPC +91 9573154075

Google Shopping & Product Listing Ads
Management

Does your business need a leg up in Google Shopping?

Ecommerce business owners often cite similar concerns when it comes to Google Shopping:

  • Goppc Is A Certified Google PartnerIts too expensive
  • It takes too much time to manage
  • I do not understand how the darn thing works!

If any of these sound familiar, leave it to us and watch your Product Listing Ads campaigns transform from a resource sink to a souped-up revenue driver.

Our comprehensive Google Shopping management service includes strategy development, product data feed management, Product Listing Ad bid optimization, and everything in between. By managing and fine-tuning all aspects of Product Listing Ads, we create high-yield campaigns that cut costs and drive return on investment – saving you time and money so you can run the other parts of your business.

How Goppc Operates

The bare minimum required to run a Product Listing Ads campaign is a Google Merchant Center and Google AdWords account. We take it to the next level.

To build the most competitive PLA campaigns possible, Goppc integrates a full system of programs and strategies.

To build the most competitive PLA campaigns possible, Goppc integrates a full system of programs and strategies.

Our Product Listing Ad management tool kit includes:

  • Google Merchant Center: to monitor data quality and troubleshoot feed errors
  • Google AdWords: to build out and schedule your Product Listing Ad campaigns
  • Google Analytics: to track campaign performance create custom reports
  • Data Feed Optimization: to increase product visibility in Google Shopping
  • Data Feed Management: to create targeted campaigns and send up-to-date product data to Google Merchant Center

And last, but not least, an expert team of thinkers, problem-solvers, and strategists with a deep understanding of Google systems and how they operate.

The overall effect of our tool kit and management system is greater than the sum of its parts. When all systems are in place and work synergistically, there is a compounding effect that results in a high-performance PLA campaign with excellent ROI.

The Google Shopping Management Package

Our Google Shopping program includes the items listed below and is customizable to fit your companys ecommerce needs.

  • Intake meeting to discuss goals and review data feeds
  • Data feed optimization scheduling and strategy
  • Feed cleanup and formatting
  • Product Listing Ads campaign build within AdWords
  • Product data feed optimization
  • Ongoing feed maintenance, updates, submissions, and troubleshooting
  • Weekly meetings and performance reports

What sets us apart from other Google Shopping management solutions?

We are not a software, program, or dashboard

First and foremost, Goppc is a team of experts dedicated to your business success. We personally set up, optimize, and manage every aspect of your Google Product Listing Ads campaigns to ensure (your campaigns continual success in Google Shopping) that nothing ever slips under the radar.

Need support? Call us, e-mail us, or even send us some snail mail – your account manager will be on the receiving line to address your account concerns.

All data feed formatting and optimization is done in house, by hand

You can find programs and software out there that format and "optimize" your product data feeds – but not here. What sets our team apart is that we manage your feeds by hand – not a single row of product information escapes the skilled hands of our optimizers.

We work with your existing ecommerce platforms and systems

From ChannelAdvisor to GoDataFeed to Singlefeed to Versafeed– we have worked with them all. Put us behind the wheel and watch business rules and submission tools develop and run like clockwork.

From ChannelAdvisor to GoDataFeed to Singlefeed to Versafeed– we have worked with them all. Put us behind the wheel and watch business rules and submission tools develop and run like clockwork.

Set and forget? Not our style.

There are no ifs or buts about it – the "set and forget" approach only works with slow cookers. When left without proper management, Product Listing Ads campaigns spend money and can spawn runaway click costs.

Our management style features daily monitoring of accounts to prevent just that. Our work days begin with account reviews and adjustments to make sure everything is shipshape.

Sound good?

Great! For more information, contact us to see what we can do for you and your business.

We look forward to hearing from you!

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